Prom Anyway

In unprecedented times, students gonna dance—virtually.

GUEST COLUMN | by Taylor Buckley

In an effort to spread joy to high school teens who are missing their proms due to COVID-19, a milestone they all so greatly deserve, Charlotte’s Closet and My School Dance have teamed up to host Virtual Prom Live to give high schoolers everywhere the chance to dress up and celebrate. We’re all in this together – a theme we can all get behind, especially in these unique times that we are living in.

Teens will be able to register for one (or attend all!) of four virtual proms being hosted online for free, scheduled via time zone. At registration, students will also have the chance to give back and make a charitable donation to No Kid Hungry should they choose. No Kid Hungry is working to provide food for students whose schools have closed due to Coronavirus and previously relied on school meals during the week.

“The virtual party, with DJ being center stage, will allow teens in every state to dress up and celebrate with their peers, thanks to technology.”

The virtual party, with DJ being center stage, will allow teens in every state to dress up and celebrate with their peers, thanks to technology. Charlotte’s Closet will even provide prom dresses to those teens in need, free of charge. We are so grateful to our music partners who have generously donated their time and expertise to these events.

Time to Dress Up

Each virtual prom is centered around a different region in the country, featuring well-known DJs of the region. The first virtual prom is April 18th at 7 PM MDT, and features DJ Joune, the Official DJ of the Utah Jazz. Subsequent virtual proms will be held April 25th at 7 PM CDT, May 2 at 7 PM PDT, and wrapping up on May 9 at 7 PM EDT.

The virtual proms will be run on a new virtual event platform, Run the World, that allows students to interact while listening to the DJ. Each regional prom will feature contests such as best dressed, best decorated room, and best dance moves, all orchestrated through TikTok and Instagram stories with the hashtag #virtualpromlive.

“As a passionate business owner and more importantly mom to high school senior Charlotte, it is devastating to see proms being canceled across the country. Having dressed thousands of teens for proms over the years, I know how important this event is, symbolizing the end of their high school life and celebration of the next and exciting new chapter. I knew I had to give back,” says Jen Forman, Founder and CEO of Charlotte’s Closet. “I’m thrilled to team up with My School Dance to provide students with a unique, although perhaps different, prom experience.”

Providing Positivity

At My School Dance we have been powering proms for two years now and were heartbroken that most of our schools have canceled or indefinitely postponed their proms. Our mission is to enable greater social and emotional learning through easy-to-manage dances and events, and school closures due to COVID-19 have taken this away from highly deserving students.

By organizing virtual proms, we are able to provide interaction and positivity to students who feel like they have no control of this situation. We were grateful to come across Charlotte’s closet with a similar mission, both working towards the same goals for students.

We are actively looking for sponsors and brands to partner with for this unique opportunity to interact and engage with high school students. Contact me directly, below. For more details, dates and to register, please visit https://virtualprom.live

Taylor Buckley is Co-founder and COO of My School Dance. Write to: taylor@virtualprom.live

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